
Brad Aronson
Brad Aronson invests in start-up tech companies, and is passionate about serving at-risk youth. He serves on the boards of mentoring program Big Brothers Big Sisters and Hopeworks, a nonprofit that provides tech training and jobs to urban youth. He teaches entrepreneurship to inner city teens, and has every student start their own company, which has led to many adventures in business.
Previously, he founded a tech company in his bedroom that was eventually purchased by Microsoft. He also co-authored Advertising on the Internet (John Wiley). Brad lives in Philadelphia, Pennsylvania, with his wife and their son.
HumanKind
Changing the world one small act at a time
Brad Aronson’s life changed in an instant when his wife, Mia, was diagnosed with leukemia. Following her diagnosis, Brad spent most of the next two-and-a-half years either by Mia’s side as she received treatment or trying to shield their five-year-old son from the worst of Mia’s illness. Amid the stress and despair of waiting for the treatment to ultimately work, Brad and Mia were met by an outpouring of kindness from family, friends, and even complete strangers. Inspired by this generosity of spirit, Brad began writing about the people who rescued his family from that dark time, often with the smallest gestures. But he didn’t stop there. Knowing that the world is full of moments when a simple act of kindness transforms a life, he sought out these stories and shares some of the best ones in HumanKind.
Press, Awards, and More
HumanKind wins IBPA Benjamin Franklin Awards
HumanKind by Brad Aronson is a gold winner and a silver winner in the 2021 Benjamin Franklin Awards!
Wonderwell Titles Selected as 2020 Nautilus Book Award Winners
The Nautilus Book Awards have announced their 2020 list of winners. We’re proud to share that our titles are among the gold and silver award recipients.
Forbes: Book Review: ‘HumanKind’ By Brad Aronson
“The most uplifting and life-affirming book in years.” Forbes reviews HumanKind: Changing the World One Small Act At a Time.